COM 302 Digital Arts
for Professional Communication

Fall/Spring Semesters
Syllabus | Assignments
Hybrid Summer Course Syllabus | Assignments

Course Description
This course teaches strategic use of digital tools for communication, including development of corporate identification, layout of print collateral, and creation of print and web graphics. 

Course Materials
The syllabus contains links to all the course materials in the week-to-week schedule.


Course Objectives

Upon completion of this course, students should be able to:
• utilize programs in the Adobe Creative Suite appropriately for strategic marketing purposes;
• develop branding and corporate identification materials;
• produce print collateral that meets professional criteria;
• effectively incorporate copy, typography and layout principles.
• produce effective images for print and Web communication;
• appropriately optimize images for web;
• produce a simple website for strategic purposes.

Software Tutorials

Adobe Creative Cloud Tutorials
Lynda.com (free membership through Hillsborough Library)
Basic Graphic Design Terms


Quick Set-up and Go
InDesign: Document Setup | Video (6:50)
InDesign: Working With Type | Video (9:57)
InDesign: Working With Images | Video (14:17)

10 Beginner Skills More In-depth
InDesign Tutorial Sheet  
Corresponding Video for InDesign (see topics below)

1) Create a New Document (01:28)
About Bleeds and Slugs
2) Place Images 3 Different Ways (06:44)+
3) View/Manipulate an Image (11:02)
4) Create Text (18:26)
5) Type Formatting (19:07)
6) Working with Color (25:37)
7) Creating Style Sheets (27:09)
8) Text Wraps (29:12)
9) Master Pages, Page Numbers, Lines, Etc. (34:05)
10) Output (40:10)


Layers & Layer Masks (Quick Set-up-and-Go)
Video: Quick Select and Layer Masks 
Video: Layers and Layer Masks (basic)

10 Beginner Skills More In-depth
Photoshop Tutorial Sheet  
Corresponding Video for Photoshop (see topics below)

Intro: Using Bridge, Setting Up Images, Using Wacom Tablets
1) Zoom, Move, Retouch Photos (05:11)
+ Zoom and Move
+ Spot Healing Tool for Removing Blemishes (06:25)
+ Liquify Filter (8:8)
+ Additional Retouch Tips (from Juliet)
+ Open Mini Bridge (8:40)
2) Layers, Brush Tool, Eraser Tool (9:22)
3) Adjustment Layers & Masks (11:45)
+ Adjustment Layer
+ Adjustment Layer Mask
+ Inverse Mask (13:20)
+ How to Turn a Photo B&W with Color in Spots (15:03)
+ How to Give a Romantic or Hip Retro Hand-colored photo effect + (Juliet’s Addition)
4) Crop a Photo (16:05)
5) Exposure & Color Cast (8:31)
6) Remove an Object from the Composition (12:45)
+ the “Content Aware” Filter
7) Quick Select & Remove/Move an Object (25:24)
8) Duplicate & Edit an Object (28:45)
9) Putting a New Background Behind Someone or Something (30:00)
10) Output

For Total Newbies
Photoshop Basics | Videos
Photoshop Tools | DOC
Photoshop Quick Steps | DOC


 How to Use the Pen Tool  
 Creating a Custom Typographic Logo
10 Skills You Need to Know
download5  PPT: My Adobe Illustrator Type Tutorial

Go to YouTube and insert key words "wordpress tutorial for beginners." There are 26 videos in that series, which range from beginner to more advanced.

Web Design
Web Design | PPT | Video
Domains and Hosting | PPT | Video |DOC
Usability | PPT | Video
Usable Content | PPT | Video

Writing Help

Juliet's Grammar & Style Handouts/Videos
Grammar Tips (.pdf | videos)
Style Tips (.pdf|videos) "Words to Avoid"


Juliet's Proofreading Marks (.pdf | video)
Visual Analysis Language Tips (.pdf | videos)
Slickwrite.com is free software that marks your writing style.

Outside Resources
How to Cite Resources: OWL Lab: Purdue Online Writing Lab
The University of Tampa's Library
Automatic Bibliographies: www.bibme.com  or www.easybib.com

Common Grammar Errors: Tutorials
Full Menu (Educational Portal)
Fragments, Comma Splices, Run-ons (video | text)
Pronoun Reference (YouTube)
Pronoun Agreement (YouTube)
Semicolon (video | text | YouTube)
Parallelism (YouTube)
Misplaced and Dangling Modifiers (video | text)
Commas (video | text)